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SEO/Marketing Questions?
Website Questions?
Q: Why does my company need a website?
A: Many small and medium sized businesses ask the question, "Why do I need a Website?" and moreover, "Why should I pay for a website when I cannot see any tangible benefits?"
The answers to both questions can be summed up with the following three benefits...
#1 Improved Corporate Image
#2 Improved Customer Confidences
#3 Increased Sales
#1 Improved Corporate Image
To a small or medium sized company ‘Corporate Image’ can be seen as something for the big boys who have money and time to spend on developing and refining their look and how they look to the public or potential customer. However, no matter what the size of your company a professionally designed website can both be a useful sales tool and in many cases help define or improve a company’s image.
#2 Improved Customer Confidence
Today, when a consumer is searching for a new product or service, they tend to use both traditional (newspapers, adverts, yellow pages, telephone, etc) and newer (web, email, etc.) methods in the search. Although the majority of prospective customers of small businesses will still use the traditional methods for finding a suitable company, many will then progress to (if available) looking at the company’s website to investigate whether their needs will be fulfilled, whether the price is right, and perhaps more importantly, whether they like the look of the company. By combining both traditional and newer methods, your company can exploit these tendencies, and given a well designed website, you can turn a prospective customer into a regular customer of your company.
#3 Increased Sales
As a direct result of the above two points, your company will be able to increase the conversion ratio of prospective customers into paying and repeat customers. A well designed website is not just a pretty face for your company, it is an essential part of the success and future of your company in the 21st Century. (Back to top)
A website designed by IDSwebsites will provide your company with an Improved Corporate Image, Improved Customer Confidence, and in turn Increased Sales.
Q: What To Do Next
A: First, have a browse around our website. This will give you a better idea of what IDSwebsites is and what work it has done. Then, look at our Gallery and click on each of the links to see some of the sites we have developed, and see how each of the sites has been tailored to the individual client’s needs and requirements. (Back to top)
Once you contact us, by whatever means, we will take time to determine your company’s needs, and to ascertain what kind of website best suits your company.
Have more questions? Call for more Information
866-658-1241
Q: How do we get on the search engines and get ranked in the top
pages?
A: To facilitate this we will submit your new website to a large number of search engines such as, www.google.com – www.yahoo.com – www.msn.com and www.altavista.com, that will help people searching the net to find your site. Please note, there is a time lag between submitting a new site, and the site appearing on the search engine. This lag can be between a couple weeks and a few months. We cannot guarantee any spot on the search engines but we will guarantee that you will see an increase in your ranking on the search engines and also that you will actually be on the search engines. You can sign up for a monthly report showing traffic statistics for your website. Ask your account rep how. (Back to top)
Q: How will links help my search engine ranking?
A: Having links on your site helps in the ranking of your site in most all search engines. More importantly, are those links that link from another site to yours. Memberships or affiliations your company has (Chamber of Commerce, Better Business Bureau, Trade Associations, ect.) often allows you to link your site to their site and/or to have your website address as a link on their site. You can ask your account rep how you can get listed in some web directories we are affiliated with that provide you with a back link. Links pointing to your website will greatly help the chances of your website being listed quickly and getting high rankings on the majority of search engines. (Back to top)
Q: What should I do to market my site?
A: Finally, it is up to you. Their are some things your company can do to help itself. It is important that once you have your company’s website up and running, you spend a little time in promoting the website. For instance, adding your web address to all letterheads, business cards, invoices, receipts, brochures, advertisements, signs, vehicle livery, answering machines, voice mail and anywhere your company’s name is likely to be seen, will increase traffic to your site. (Back to top)
The potential audience is huge
There are more than 600 million people using the Internet around the world. The potential for marketing your business is enormous, unprecedented, and should be every business's highest priority.
Cost Effective
Your website can easily be the most cost effective advertising and marketing medium for communication to existing and potential customers.
Still have questions? Call for more information at
866-658-1241
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